Cumberland Farms Corporate Office, Headquarters & Phone Number

Cumberland Farms is a convenience store, fuel, food, beverage, and retail brand headquartered in Westborough, Massachusetts. Customers searching for the Cumberland Farms corporate office, headquarters address, corporate phone number, Guest Services, store complaints, fuel issues, SmartRewards support, payment problems, or employment information should use the contact route that matches their concern.

Cumberland Farms Guest Services can be reached at 1-800-225-9702. The company’s Westborough headquarters and Store Support Center is located at 165 Flanders Road, Westborough, MA 01581, with 1-508-270-1400 associated with the corporate location.

Cumberland Farms Corporate Office and Headquarters

• Brand: Cumberland Farms
• Headquarters / Store Support Center: 165 Flanders Road, Westborough, MA 01581
• Corporate Office Phone: 1-508-270-1400
• Guest Services: 1-800-225-9702
• Guest Services Email: GuestServices@cumberlandfarms.com
• Official Contact Page: Cumberland Farms Contact Us
• Official Website: CumberlandFarms.com

Cumberland Farms identifies its Westborough location as the headquarters for its leadership and publishes 165 Flanders Road as its customer-service mailing address. The headquarters is a corporate and store-support facility rather than a substitute for the local store when a complaint involves a specific purchase, fuel pump, employee interaction, food item, or same-day store problem.

Cumberland Farms Phone Numbers and Contact Information

Cumberland Farms publishes Guest Services hours as Monday through Friday from 8:00 a.m. to 5:00 p.m. Eastern Time.

A separate public Human Resources telephone number is not currently promoted for job applicants. The old practice of labeling the corporate switchboard as the Cumberland Farms HR number can be misleading. Applicants should use Cumberland Farms’ current employment website and the contact route supplied with the job posting.

How to Escalate a Cumberland Farms Complaint

1. Start with the store when appropriate. For a same-day food, beverage, fuel, cleanliness, receipt, service, or employee concern, ask for the manager on duty.
2. Save your documentation. Keep the receipt, store address or store number, transaction date and time, pump number, SmartRewards information, photographs, and any previous correspondence.
3. Contact Cumberland Farms Guest Services. Call 1-800-225-9702 or email GuestServices@cumberlandfarms.com.
4. Request escalation when necessary. Ask whether the matter can be reviewed by the appropriate store, district, fuel, payment, rewards, food-service, or operations team.
5. Keep a record of the response. Save emails and record the date you spoke with Guest Services and the resolution offered.
6. Use the appropriate outside route if necessary. Payment-card disputes may need to be addressed with the card issuer, while food-safety or regulatory concerns may also involve the appropriate local or state agency.

What to Have Before Contacting Cumberland Farms

• Store address, city, state, or store number
• Date and approximate time of the visit
• Receipt or transaction information
• Pump number for a fuel complaint
• Product or food item involved
• SmartRewards account email or telephone number, provided privately
• Photos of a product, pump display, receipt, or store condition when useful
• Name or title of a manager or representative previously contacted, if known
• A concise description of the resolution requested

Do not post full payment-card numbers, bank-account information, SmartRewards login information, checking-account information, home addresses, telephone numbers, private email addresses, passwords, verification codes, or employee personal information in public comments.

Cumberland Farms Store Complaints

Cumberland Farms currently lists brand stores in Connecticut, Florida, Massachusetts, Maine, New Hampshire, New York, Rhode Island, and Vermont. Store hours, food offerings, fuel types, and other features vary by location.

Use the official Cumberland Farms Store Directory to locate the correct store and telephone number before filing a store-specific complaint.

Store complaints may involve:

• Customer service
• Store cleanliness
• Restrooms
• Food or beverage quality
• Incorrect pricing
• Receipt problems
• Store hours
• Fuel-pump equipment
• Air machines or other store equipment
• Parking or property concerns
• Manager response

For an immediate store condition or food issue, contacting the manager while you are still at the location can give the store an opportunity to inspect the problem. If the concern is not resolved, submit it to Guest Services with the exact store information.

Cumberland Farms Fuel, Pump, and Payment Complaints

For a fuel-purchase complaint, save the receipt and note the store, pump number, fuel grade, price displayed, amount authorized, amount actually charged, and time of the transaction.

Fuel-related questions can involve:

• Pump authorization holds
• Duplicate or incorrect charges
• Receipt-printer problems
• Fuel-price discrepancies
• SmartRewards fuel discounts
• Pump malfunctions
• Fuel-quality concerns
• Problems paying through the app

A pending authorization is not always the same as a completed charge. Gas stations and card issuers can place temporary authorization holds when a card is used at the pump. If a hold remains longer than expected, contact Cumberland Farms and the bank or card issuer using the telephone number on the back of the card.

If a completed charge is unauthorized, report it promptly through Cumberland Farms’ official customer-service route and your financial institution. Do not post payment-card or bank-account information in a public complaint.

Cumberland Farms SmartRewards and SmartPay Help

Cumberland Farms currently uses SmartRewards for loyalty benefits and fuel savings. Customers can earn points on qualifying fuel and in-store purchases and redeem eligible rewards through the Cumberland Farms app.

Cumberland Farms currently advertises:

• Points for qualifying fuel purchases
• Points for qualifying in-store purchases
• Earned rewards after reaching applicable point thresholds
• Fuel savings when using eligible linked-payment features
• App-based payment and rewards functions

Program terms, promotions, reward values, exclusions, and eligibility can change. Review the current SmartRewards information before relying on a specific offer.

SmartRewards Transaction Problems

Cumberland Farms’ SmartRewards terms direct customers who want to dispute a transaction made in a store or at the pump to support@smartpayrewards.com.

For a rewards complaint, keep:

• Store location
• Purchase date
• Receipt
• Fuel-pump number when applicable
• Reward or offer involved
• App screenshots
• Expected points or discount
• Actual points or discount received

Do not publish an account login, linked bank information, full card number, or other private financial information.

Cumberland Farms Business and Fleet Fuel Cards

Cumberland Farms offers fuel-management options for business customers, including SmartPay Business and fleet-card programs.

Business services can include fuel discounts, transaction tracking, spending controls, driver or vehicle management, and broader fleet-payment options. Current products and eligibility are available through the Cumberland Farms Business Fuel Cards page.

Business-account questions should be handled through the provider and contact information associated with the specific fleet program rather than through a local cashier.

Who Owns Cumberland Farms?

Cumberland Farms was founded in 1939 by Vasilios and Aphrodite Haseotes and remained closely held by the founding family for decades.

The business was acquired in 2019 by the international convenience and fuel retail organization then widely known as EG Group.

In 2026, the organization increasingly adopted the Cumberland and Cumberland Farms identity at the parent-company level. Cumberland Farms’ current U.S. website states that the retail brand is owned by Cumberland, a global convenience and fuel retailer.

Current U.S. website legal and privacy materials continue to identify EG America, LLC as the operating company for Cumberland Farms and related brands. This is why customers may still see EG America on legal terms, privacy notices, media contacts, employment information, and business records.

The global organization also lists Cumberland America at 13515 Ballantyne Corporate Place, Charlotte, NC 28277. That parent-company office should not be confused with the Cumberland Farms brand headquarters and Guest Services address at 165 Flanders Road in Westborough.

Cumberland Farms Leadership

Cumberland Farms’ current U.S. leadership page identifies Russ Colaco as CEO. Other U.S. leaders listed by the company include Chief Operating Officer Elizabeth Pierce, Chief Digital Officer and In-Country CIO Sorin Hilgen, Chief Marketing Officer Brian Ferguson, and Chief Fuels Officer David Masuret.

The company’s leadership team operates from its Westborough headquarters.

About Cumberland Farms

Cumberland Farms began in Massachusetts in 1939 and developed from a family dairy and retail business into a major regional convenience-store and fuel brand.

Today, Cumberland Farms stores sell products and services that can include:

• Gasoline and other motor fuel
• Coffee and fountain beverages
• Prepared food
• Snacks and packaged food
• Grocery and convenience items
• Lottery products where permitted
• SmartRewards
• App-based payment
• Business fuel programs

The broader U.S. Cumberland operation reports more than 1,500 convenience and fuel locations under multiple banners. Its current portfolio includes Cumberland Farms, Certified Oil, Fastrac, Kwik Shop, Loaf N’ Jug, Minit Mart, Quik Stop, Sprint, Tom Thumb, Turkey Hill, and Coen Markets.

The Cumberland Farms-branded store directory currently lists more than 500 locations across eight states.

Cumberland Farms Careers and Human Resources

Cumberland Farms recruits for store, food-service, management, fuel, technology, operations, corporate, and other positions.

Applicants should use the company’s Working Here and Careers resources for current opportunities.

Cumberland Farms does not currently promote the Westborough corporate switchboard as a dedicated applicant HR number. Current employees should use the authorized internal Human Resources, payroll, benefits, or management route supplied by their employer.

Customer complaints should not be submitted through job applications or recruiting channels.

Cumberland Farms Reviews and Complaints

Current reader submissions on CorporateOfficeHeadquarters.com include individual complaints involving SmartRewards use and support, a store-management interaction at a Warwick, Rhode Island location, and recycling and parking concerns at a Plainville, Massachusetts store.

These are individual, unverified customer reports and do not establish a company-wide pattern across Cumberland Farms locations, employees, managers, products, fuel operations, or SmartRewards.

When leaving a Cumberland Farms review, include the store city and state, approximate date, type of issue, support route used, and whether the matter was resolved. Do not include private payment, rewards-account, employment, address, telephone, email, or identifying information.

Cumberland Farms Competitors and Related Corporate Office Pages

Cumberland Farms competes with regional and national convenience-store, gasoline, prepared-food, coffee, and travel-stop chains.

• 7-Eleven Corporate Office
• Wawa Corporate Office
• Sheetz Corporate Office
• Circle K Corporate Office
• Casey’s Corporate Office
• Speedway Corporate Office
• Love’s Travel Stops Corporate Office
• Pilot Flying J Corporate Office

Official Cumberland Farms Resources

• Cumberland Farms Official Website
• Cumberland Farms Contact Us
• Cumberland Farms Store Directory
• SmartRewards
• Business Fuel Cards
• Cumberland Farms Careers
• Cumberland Farms Privacy Notice
• About Cumberland Farms

Frequently Asked Questions About Cumberland Farms Corporate Office

Where is Cumberland Farms corporate headquarters?

Cumberland Farms headquarters and Store Support Center are located at 165 Flanders Road, Westborough, MA 01581.

What is the Cumberland Farms corporate phone number?

The phone number associated with the Westborough corporate office is 1-508-270-1400.

What is the Cumberland Farms customer-service number?

Cumberland Farms Guest Services can be reached at 1-800-225-9702, Monday through Friday from 8:00 a.m. to 5:00 p.m. Eastern Time.

What is the Cumberland Farms customer-service email?

Cumberland Farms currently publishes GuestServices@cumberlandfarms.com for suggestions and feedback.

How do I complain about a Cumberland Farms store?

For an immediate store issue, start with the manager. If the matter is not resolved, contact Guest Services with the store address or number, date, time, receipt information, and a concise explanation of what happened.

How do I contact Cumberland Farms about SmartRewards?

General SmartRewards questions can be submitted through Cumberland Farms Guest Services. The current SmartRewards terms list support@smartpayrewards.com for transaction disputes involving purchases made in a store or at the pump.

Who owns Cumberland Farms?

Cumberland Farms is owned by Cumberland, the convenience and fuel retail organization previously widely known as EG Group. Current U.S. legal materials continue to identify EG America, LLC as the operating company for Cumberland Farms and related brands.

Is EG America still connected to Cumberland Farms?

Yes. Although the broader organization now increasingly uses the Cumberland identity, Cumberland Farms’ current website terms and July 2026 privacy notice continue to identify EG America, LLC in connection with U.S. operations.

Who is the CEO of Cumberland Farms?

Cumberland Farms’ current leadership pages identify Russ Colaco as CEO.

How do I find the phone number for a Cumberland Farms store?

Use the official Cumberland Farms Store Directory. Individual store pages provide the location, store number, telephone number, hours, and available features.

How do I dispute a Cumberland Farms fuel charge?

Keep your receipt, store location, pump number, transaction date, and payment record. Contact Cumberland Farms Guest Services. For SmartRewards transactions, the program terms also identify support@smartpayrewards.com. Contact your bank or card issuer as well if the issue involves a card authorization or unauthorized completed charge.

What is the Cumberland Farms HR phone number?

Cumberland Farms does not currently promote a universal public Human Resources number for applicants. Job seekers should use the official Cumberland Farms employment site and the contact information associated with the position.

Can I visit Cumberland Farms headquarters for customer service?

The Westborough address is a corporate and Store Support Center location. Cumberland Farms does not advertise it as a walk-in customer-service counter. Store-specific concerns should normally begin with the store and Guest Services.

About This Page and Disclaimer

Updated September 3, 2026.

This page was updated to verify Cumberland Farms’ Westborough headquarters, corporate and Guest Services phone numbers, current Guest Services email, support hours, SmartRewards contact information, current ownership terminology, leadership, store network, image information, and related corporate-office resources.

CorporateOfficeHeadquarters.com is an independent website and is not affiliated with Cumberland Farms, Cumberland, EG America, LLC, Cumberland Farms, Inc., SmartRewards, or any Cumberland Farms store. CorporateOfficeHeadquarters.com cannot access rewards accounts, payment records, bank accounts, fuel transactions, employee files, store systems, or customer-service cases and cannot issue refunds or rewards credits.

Addresses, phone numbers, executives, ownership terminology, store locations, rewards rules, fuel programs, support hours, and complaint procedures can change. Verify time-sensitive information through Cumberland Farms’ official website before relying on a particular contact route.

Share Your Cumberland Farms Experience

Have you contacted Cumberland Farms corporate office, Guest Services, SmartRewards support, a local store manager, or another Cumberland Farms department about a store visit, fuel purchase, rewards problem, payment issue, food or beverage concern, employee interaction, or unresolved complaint? Share your experience below.

Helpful reviews include the store city and state, approximate visit date, issue type, support route used, response time, and whether the concern was resolved.

Please do not publish payment information, bank details, SmartRewards login information, full receipt or transaction identifiers, home addresses, telephone numbers, email addresses, or private employee information in a public review.